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MARKETING THAT LEARNS

Rocket Fuel, is the most advanced cross platform buying solution (Display, Video, Mobile, Social), with access to 3.7 billion users (64% of the online market), Performing over 3.12 Quadrillion decisions a day, to materialize over 77 Billion hyper functional impressions on a daily basis. This insight and scale is achieved using the most sophisticated, Unassisted, Machine Learning Algorithms, and uses a combination of cookie data, big data and behavioral data to build a combined individual profile that has 200% more insight in comparison to user profiles built on a single touchpoint.

 

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This wealth of information allows the Machine Learning Algorithm to target the perfect moment to surface an ad, picking the moment that the user is most likely to convert.

 

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Loatsad Promomedia currently owns the exclusive rights to market RocketFuel in West Africa